Online Marketplace Sees a 300% Increase in Organic Traffic With an In-Depth SEO Strategy

↑300%

Organic Traffic

↑927

SERPs Positions Gained

↑75%

Total Ranking Keywords

CHALLENGE

Loop Mobile needed to establish its online marketplace as a leading destination for refurbished Apple tech devices.

SOLUTION

Hawk SEO helped Loop Mobile achieve upward mobility through essential technical updates, followed by a robust link-building strategy.

RESULTS

Loop Mobile gained over 900 positions in SERPs and increased organic traffic to their website by 300%.

Loop Mobile, an online marketplace launched in 2015, specialises in selling refurbished Apple tech devices. Their ultimate goal was to increase their market presence and visibility.

Recognising the importance of technical and data-driven SEO to achieve their goals, Loop Mobile understood that this approach aligned with their business strategy. However, their previous agencies did not always deliver this focus.

It All Begins with Strategy

Instead of pursuing an ill-conceived blitz to hastily reach the first page, Hawk SEO proposed a thoughtful, data-driven, long-term approach that would establish Loop Mobile’s authority and drive sustainable growth.

The first step was to establish a solid foundation by implementing all SEO best practices, ensuring that future backlinking, content, and ad hoc efforts would be more effective.

In the first three months of their campaign, Loop Mobile moved up 60 spots, reaching the middle of page two in search engine results. While the ultimate goal was page one, this progress was significant, achieved solely through strategic technical SEO updates without the subsequent backlinks or content enhancements.

With Hawk SEO, Loop Mobile benefited from a dedicated SEO team focused on their success, allowing them to concentrate on their core business of selling refurbished Apple tech devices.

The Results

75% Increase in Total Ranked Keywords

Identifying new strategic keywords helped Loop Mobile fill gaps in their current keyword list.

927 Positions Gained in SERPs

With more ranked keywords came improved SERP positions. Loop Mobile now occupies a more advantageous position to reach a wider audience.

300% Positions Gained in SERPs

Enhancements in ranked keywords and SERP positions ultimately increased Loop Mobile’s visibility.

Making Strides with SEO

Hawk SEO shares a common trait with engineers: understanding that a good data-driven strategy is the foundation for success. Loop Mobile recognised that data-driven SEO would help them achieve their goals. This alignment allowed them to trust Hawk SEO to execute the necessary strategies, and the results speak for themselves.